What Producers Don’t Want
Yesterday I used Ted Hope to illustrate what producers want. Not surprisingly, it is more difficult to tell what they don’t want (other than a film that loses money). To illustrate how difficult it is to point point, I’ll use Universal Studio’s chief Ron Meyer as an example:
“We [Universal Studios] make a lot of shitty movies,” Meyer said, “and every one of them breaks my heart.” While swearing that they always “set out to make good ones”—and reserving praise for films like United 93, A Beautiful Mind, and Scott Pilgrim Vs. The World (while also lamenting that they didn’t make enough money)
“One of the worst movies we ever made was Wolfman… It’s one of those movies, the moment I saw it I thought, ‘What have we all done here?’ That movie was crappy. We all went wrong. It was one of those things… Like I said, we make a lot of bad movies. That’s one we should have smelled out a long time ago. It was wrong. The script never got right… [The cast] was awful. The director was wrong. Benicio [del Toro] stunk. It all stunk… Wolfman and Babe 2 are two of the shittiest movies we put out.”
~ Ron Meyer’s recent speech at the Savannah Film Festival